Process & Cart AbandonmentE-commerce and shopping cart abandonment analytics
Driving eCommerce Sales
Often with eCommerce sites, site users will begin purchasing a product or signing up for a service but for a variety of reasons, do not complete the transaction. For every 100 potential customers, 67 of them will not complete the transaction.
Datalicious can help identify these users and forward the information to your CRM or automation software like ExactTarget, allowing followup emails to be sent prompting the user to complete the transaction.