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Big Data at the Movies with UTS Connected Intelligence Centre

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Last week, the University of Technology Sydney’s Connected Intelligence Centre hosted a screen of The Human Face of Big Data, followed up by a guest panel discussing the film. The screening and panel follows the announcement that UTS are launching a Master of Data Science and Innovation program, aiming to produce graduates with the capabilities […]

New report: Facebook and display ads key to significant competitive advantage for financial services

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Media release 08 December 2014 It’s time for marketers to mix-up their love affair with search advertising when allocating media budgets, according to ground-breaking research released today. The study by Datalicious of more than 700 million media touch points examined each of the advertising channels consumers ‘touched’ – a method known as ‘multi-touch attribution’. Their […]

Mobile Tagging and Android SDK Support arrives at SuperTag

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Improve Android application performance with real-time mobile tagging and Supertag We’re excited to announce the arrival of the Android SDK at SuperTag. The new feature brings real-time tagging to mobile applications for Android devices, allowing for real-time data collection across Android applications as well as unlocking cross-device user identification and more powerful real-time insights for […]