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The world as seen through the eyes of our experts!
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We’re Hiring! Senior Marketing Analyst to join our team of Insights geeks!

Shape the future of big data. Drive data innovation around the world. We are currently looking for a Senior Marketing Analyst with experience collecting, shaping, and combining raw log data into large, complex structured datasets, on which complex analytics and queries are undertaken, ultimately delivering reports and guiding the decisions of senior marketing clients. We’re […]

We’re Hiring: Lead Software Developer at Datalicious ($80k-$120k)

Shape the future of big data. Drive data innovation around the world. We are currently looking for a Lead Software Developer with experience managing a small development team, remote management experience highly desired. Reporting in to the product manager, you will be responsible for the development of SuperTag, Australia’s leading tag management software, as well […]

The Next Step in Media Attribution: Linking Speed & Error Data with Advertising

media attribution weekly roi

So we’ve moved from last-click attribution to multi-channel attribution modelling. What’s next? We’ve written about media attribution a lot (see here and here), we’ve even helped Telstra win an Effie Award with our multi-channel media attribution work. It’s our bread and butter. The good thing is we are seeing more and more marketers moving away […]